Four years ago, I took my family on a road trip to the Black Hills of South Dakota. Along the way, we toured the Corn Palace in Mitchell, sipped water and shopped the trinkets at Wall Drug Store, took in the splendor of the Badlands, and camped in the woods on the mountains sacred to Lakota Indians. What I remember most, unfortunately, is the bad vibe I felt at the Crazy Horse Monument, just a short drive from Mount Rushmore.
This was the only tourist attraction that charged admission by the carload. The $27 fee gives access to a museum of Indian artifacts — a confusing collection of objects from many tribes, yoked together with no unifying theme — as well as a movie about Korczak Ziolkowski’s obsessive quest to sculpt the monument from the side of a mountain. You also get a distant view of the unfinished monument itself and a look at what remains of Ziolkowski’s art studio. For an additional fee, we could have taken a bus to a spot closer to the monument for a better view. After 65 years of blasting and excavation, the monument so far shows only Crazy Horse’s face and the top of his outstretched arm, with much, much more still to sculpt. At its current rate of progress, the monument will not be completed for about another 200 years.
As I walked through the small museum, I began wondering. Was this place really intended to honor Crazy Horse, the iconic Lakota leader who defeated Custer at Little Big Horn and was murdered by a U.S. Army private a year later, or did it stand as a monument to Ziolkowski? The sculptor’s story is interesting: brief work with Gutzon Borglum on the carving of Mount Rushmore, recognition at the 1939 World’s Fair for his bust of the pianist Ignacy Jan Paderewski, an invitation from the Lakota chief Standing Bear to carve the memorial to Crazy Horse in 1947, and Ziolkowski’s single-minded dedication to the project until his death in 1982.
Gradually, from examining the Crazy Horse Memorial Foundation’s tax filings, I’ve come to understand another of Ziolkowski’s achievements. His monument has provided lucrative employment to his family, and could continue to do so for many generations. The foundation is a family operation that represents itself as a charity.
According to the foundation’s 2010 tax return (the most recent one available through guidestar.org) widow Ruth Ziolkowski, who is 85, earns compensation totaling $159,000 a year. (The foundation also states on the tax form that this octogenarian works an average of 80 hours per week.) Executive VP Jadwiga Ziolkowski makes $89,000, operations VP Anne Ziolkowski-Christensen brings in $69,000, resident artist Monique Ziolkowski-Howe takes home $53,000, and independent contractor Mark Ziolkowski makes $154,000 for forestry and rock-crushing work. Other family members hold jobs there, as well.
In 2011, the foundation — which has a net worth of $51.4 million — earned $6.9 million in revenue and ended the year with an excess of $1.6 million after expenses. I tried to glean how much the Crazy Horse Memorial Foundation actually invests in bringing its sculpture of Crazy Horse to completion. There’s no clue in the tax filings, except a line that lists $371,000 for “other” expenses. If that’s truly what the foundation spends to work on the monument, it represents only 5 percent of the organization’s revenues.
Most nonprofit organizations do not operate with so much nepotism and so little apparent investment in the most visible part of their mission. (And few of the best nonprofits ignore or refuse to cooperate with the Better Business Bureau's efforts to evaluate charities, as the Crazy Horse Memorial Foundation has.) Ziolkowski often proclaimed his aversion to government support because he feared federal bureaucrats would slow things down and dilute the message of the monument. Something else government involvement would bring, of course, is oversight. As things now stand, with the Crazy Horse Memorial Foundation receiving no government funds and operating on money that comes from admission revenue and charitable donations, its highest-paid officers have no incentive to complete the sculpture. The longer it takes, the more money in salaries and income Ziolkowski family members will receive. Why not let it take 200 years?
The foundation does sponsor some worthwhile programs, including college scholarships for Native American students, which totaled $250,000 in 2010. That same year, however, the compensation of its officers, directors, and key employees, most of them Ziolkowski family members, ran to $446,000. Something is out of balance.
Staff at the Crazy Horse Memorial museum say the completed monument will be the world’s biggest sculpture, a carving equivalent in height to a 56-story building and more massive than the Great Pyramid in Egypt. That’s impressive, but none of us will live to see it. As the nation waits, the Ziolkowskis keep enriching themselves from their unconventional charity.